A practical model for editorial collections

Content models work best when they describe a stable editorial idea. Repeated visual blocks are useful clues, but they are not the whole model.

Content systems · 2 min read · Leila Chen

A practical model for editorial collections

A practical model for editorial collections editorial visual

Content models work best when they describe a stable editorial idea. Repeated visual blocks are useful clues, but they are not the whole model.

Start with relationships

Identify which items need their own detail page and how they connect. An artist, a work and an exhibition each carry distinct information. Explicit relationships make those connections easier to publish consistently.

Keep fields understandable

Use labels that match the editor’s vocabulary and explain any format requirements. Avoid asking a content editor to manage implementation details such as CSS classes or component names.

Plan the missing information

Define which fields are required, which can be omitted and how the page behaves when optional information is absent. Test longer titles and unusual image proportions before the model is treated as finished.

A gallery work can have its own title, medium, dimensions and artist relationship. An exhibition then references the relevant works instead of copying their descriptions into a second unstructured page.

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